Challenges

co.food wants to reinvent the food system and break the silos. Among the top food trends, we are going to focus on those having the biggest positive impact on the consumers & the planet.

How might we boost the adoption and development of shorter circuits (less intermediaries), local, and regenerative products by the mass market ?

How might we make convenience rhyme with positive impact on my health, the planet especially when we are out of home?

How might we help consumers to adopt a zero food waste behavior? (planning/ preparation/ preservation)?

How might we reduce the single use packaging in our daily lives without compromising on food safety and convenience?

How might we convince households that cooking / buying/ preserving fresh products can be “easy” and affordable?

How might we make more people adopt healthier food habits through plant based to answer environmental + animal welfare concerns?